October 29, 2020

Idea to Launch Workshop

Go From Business Idea to Launched Business

in Less Than 3 Months

You already know this, right?

Your idea does not have to remain an idea. 

Anyone can have a good idea; however, not everyone will bring it to fruition. So, who are you -- an idea generator or an executor? You know that it's completely within your power to not allow your good idea to be just that, a dormant idea that withers away over time. You know that the more time passes, the less likely you are to move from the idea phase to the launch phase. Don't you already know that since you are here, you are ready for progress?

Move from idea phase to launch phase.

Time to Take Action!

Don't be afraid to act. Don't be reluctant to decide that you're ready to stop living in the thinking-about-it mode. You are the only person stopping you from getting started. If you are fearful that you don't have the knowledge needed to execute your idea, GET HELP.


You can get expert guidance to teach you the step-by-step process that will get your business started, branded, designed, integrated and launched in less than 10 weeks.

An online business can be your full-time gig or your side hustle. You choose.

  • A digital business gives you flexibility, where you can continue to build your career while building your business. 

  • A digital business allows you to work from anywhere in the world.

  • It could be a low-operating cost, high-revenue generating business if you know the tools to leverage. 

  • There could be unlimited opportunities to leverage your experience.

Idea to Launch Course

Start your business. Define your brand identity. Launch your business.

How to Progress from Idea to Launch

in Less Than 3 Months

Live workshop begins on:

Wednesday, July 15, 2020

1:00 PM EST

Register here.

Idea to Launch Course

Here's what will be taught:







What clients have to say...


Personal Training

Nikki Kay, Fitness Blogger & Personal Trainer

Body and Being: A girlfriend's guide to the fit life

Bri can take a simple, fledgling idea for a product or service and turn it into something that is visionary and robust. It's the marketing and branding experience that she brings to the table that really sets her apart from competitors. So, if you already have a business and you want to unlock all of its potential or if you are just starting out and you want the best chance for your business to be all that it can be, work with Bri.


Sales & Marketing

Phyllis N., Sales Expert

Sound Advice Sales & Marketing

Bri has a way of getting to the heart of what you need.  It's her super power.  We spent 30 minutes brainstorming the details of a new service that I had been trying to finalize for weeks.  I implemented the plan she helped me create and two clients signed up the very first day!  If you're launching something new, she is the go-to resource!

Lash Extensions

Adrienne C., Lash Studio Owner

For Your Eyes Lash Studio, LLC

Bri Cobb is the answer you are seeking.  She is highly professional, creative, timely and cost effective.  When designing my website, I was unsure of exactly what I was for.  She was patient, as she helped me conceptualize the design.  More importantly, she was instrumental in every aspect of the project from initial design, beta testing and launch! Look no further.

Salon Studio Leasor

Julian B., New York Franchise Owner

Sola Salon Studios Manhattan

I don't have any marketing experience and I've hired companies to assist me in this area. None paid off until I worked with Bri Cobb, who formulated a detailed plan to help market my company and establish a strong online presence.  Since hiring her, my business has grown and I met my sales goals. I will continue to utilize her services to take my business to the next level.

Course details.

Core Curriculum

6 Modules | 8 Live Sessions | 10 Weeks

Module 1

Start Your Imprint

You must have an online presence if you're going to have a business. It's the most crucial and strategic way to make an impact upon your network, your industry and your target audience, while growing your revenue to life changing levels.

The Idea to Launch Course will take you through, step-by-step, exactly how to get started creating your imprint in the online space.

Module 2

Define & Brand

Assess your brand identity and define its true essence. This is the opportunity to shape your brand's personality, validate your brand message, confirm the profile of your prospect and find your unique voice in your industry. This is where the WHO, WHAT, WHY, WHEN & HOW questions get answered. The Idea to Launch Course will take you through exercises to help you uncover all that is uniquely you.

Module 3

Cultivate Offerings

With a unique, strong and concise brand message that reaches your target audience, you will be able to create service offerings specific to addressing their needs and providing solutions for them to thrive. The Idea to Launch Course teaches you how to ensure that your offerings resonate with the right target and have them view you as the go-to source. 

Module 4

Design &


There are many options to create your business' website by starting with a platform's template. But, it will look just like everyone else's site, who chose the same template. You do not want this, as your goal is to differentiate your business from your competitors. The Idea to Launch Course will teach you exactly how to customize your templated website, so that it represents your business with your brand's personality and your brand's aesthetics. 

Module 5


Here, you will learn all of the elements to build into your site to make it easy for prospects to connect with you, engage with you and buy from you. The Idea to Launch Course teaches you how to initiate the relationship with prospects and foster it using low-to-no cost integrative marketing tools. Your website is your most powerful tool that works with other platforms to enhance prospects' experiences and interactions with your business. This is where the magic happens. You get the opportunity to share how your product or service can improve prospects' lives. You get to learn about what inspires prospects. You get to learn about what motivates them to take action. This is invaluable. 

Module 6


You are in business to sell your services and build revenue. In the Idea to Launch Course, you will learn all of the steps needed to go from an incline of an idea to a launched business. Every step is mapped out for you to follow and you'll have expert guidance throughout the course. 

Core Elements


It's time to make progress. Get expert guidance on your business and learn the exact steps that will take you from business idea to launched business.  



Stop dreaming about that business you long to launch, but don't know how. It can reinforce your brand message, attract prospects, engage with prospects, convert prospects into clients and encourage sales. Learn how to do it right.



Be a part of a supportive group of like-minded entrepreneurs who are in the same phase as you. Be challenged to meet the goals you set for your business.

Your Investment

To get the result of going from a business idea to a launched business, with a step-by-step plan and expert guidance along the way, your required investment is time and money.

In return, my commitment to you is to deliver on my promise of teaching you how to start your digital imprint. You'll learn and execute your business' start, brand your business, design your online presence and determine your offerings. Ready to launch your business in 10 weeks?

Idea to Launch Course

6 Modules  |  8 Sessions  | 10 weeks


Course Instructor

Bri Cobb

Branding Expert & Digital Marketing Strategist

Founder of Ideal to Launch Course which provides entrepreneurs with the branding, marketing and launch expertise they need at the time they need it. It's the marketing support system for entrepreneurs looking to progress from the idea stage to the launch stage in their small service businesses. Bri is also the creator of online courses that teach women entrepreneurs how to be smarter marketers. From planning courses to tactical courses, you learn best practices to strengthen your marketing skills.

Bri's experience includes a 17-year corporate brand management career leading the charge of tv, print and radio advertising and relationship marketing for consumer brands such as Revlon, Sensodyne toothpaste,

Jell-O Pudding, Lipton Side Dishes and pharmaceutical brands such as Glucophage, Glucophage XR and Glucovance. 

A true New Yorker, Bri was educated in the heart of the city. She earned a Master of Business Administration from Long Island University and a Bachelor of Business Administration from Pace University, both with a major in Marketing Management.

Ready to finally get out of the idea generation phase and move to the launch phase?

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Legal Disclaimer: Every effort has been made to accurately represent our programs and their potential. The testimonials used are to illustrate potential results, and are not intended to represent or guarantee that everyone will achieve the same or similar results. Each individual's success depends on his or her background, dedication, desire and motivation.